Peugeot is proud to partner with BAFTA as Official Vehicle Partner, bringing together our shared passion for creativity, innovation and exceptional design.
Throughout 2026, the Peugeot 408, 3008 and 5008 have supported some of BAFTA's most prestigious events, including the EE BAFTA Film Awards, BAFTA Games Awards, BAFTA Television Craft Awards and BAFTA Television Awards, providing premium journeys for nominees, presenters and VIP guests.
Together, Peugeot and BAFTA celebrate outstanding storytelling, creative talent and cultural excellence, inspiring audiences across the worlds of film, television and gaming.
Peugeot is proud to partner with BAFTA as Official Vehicle Partner, bringing together our shared passion for creativity, innovation and exceptional design.
Throughout 2026, the Peugeot 408, 3008 and 5008 have supported some of BAFTA's most prestigious events, including the EE BAFTA Film Awards, BAFTA Games Awards, BAFTA Television Craft Awards and BAFTA Television Awards, providing premium journeys for nominees, presenters and VIP guests.
Together, Peugeot and BAFTA celebrate outstanding storytelling, creative talent and cultural excellence, inspiring audiences across the worlds of film, television and gaming.
Our partnership is built on shared philosophies. Peugeot believes in creating a world with more Allure, a world that is excited by progress, and driven by optimists who embrace the power of action. We want to create a better future where sustainable mobility is accessible and inclusive. Our wider Peugeot E-Lion Project is at the centre of this commitment and takes a holistic approach that defines our strategy as we continue to be a leader in electrification in Europe. Our work will stay true to the pulse of society while delivering on our environmental target to become a carbon net zero brand by 2038.
We will also be hosting a number of special preview screenings during 2026, so if you're already an Insider member, keep an eye out for exclusive updates and opportunities to experience some of the year's biggest films before general release.
We have teamed up with Showcase to offer an exclusive preview screening of “We Live in Time,” a unique event designed for select customers and members of the Showcase Insider Programme. The film takes you on a journey through the lives of Almut and Tobias, capturing their evolving relationship over a decade and inspiring audiences with their resilience and love. Peugeot is thrilled to be part of this event that blends innovative automotive design with captivating storytelling. This special occasion is a testament to Peugeot and Showcase’s dedication to providing unforgettable experiences for their most valued supporters.
Peugeot has partnered with Convo, the leading British Sign Language (BSL) online video interpreting service.
The partnership will provide British Sign Language (BSL) interpreters via a QR code at retailers in the UK alongside sister brands, signifying one of the largest accessibility initiatives in the UK automotive sector.
WHAT IS CONVO?
Convo is the leading BSL online video interpreting service, providing a high‑speed video platform that connects deaf customers to qualified BSL interpreters.
HOW IT WORKS
Peugeot retailers will display a QR code in the showroom, allowing almost instant access to BSL interpreters for BSL users through Convo. Once the customer scans the QR code available at the retailer, an interpreter appears within moments on their phone. The customer signs to the interpreter, who relays the conversation verbally to the salesperson, enabling natural, real‑time communication without the need for advance booking of interpreters.
Since 2023, Peugeot has supported Born Free in building beehive fences and predator-proof bomas in their Meru Conservation Area in Kenya, and organizing elephant behaviour workshops for local communities. We are also proud to provide Born Free with Peugeot Landtrek pickups they can use on the ground on a daily basis.
Our Peugeot and Born Free partnership is driven by a shared commitment to protect the environment and its natural resources through educating and empowering future generations. The vital funds from Peugeot will equip Born Free with tools to prevent conflict between people and wildlife and empower local communities through education and engagement.
Since 2023, Peugeot has supported Born Free in building beehive fences and predator-proof bomas in their Meru Conservation Area in Kenya, and organizing elephant behaviour workshops for local communities. We are also proud to provide Born Free with Peugeot Landtrek pickups they can use on the ground on a daily basis.
Our Peugeot and Born Free partnership is driven by a shared commitment to protect the environment and its natural resources through educating and empowering future generations. The vital funds from Peugeot will equip Born Free with tools to prevent conflict between people and wildlife and empower local communities through education and engagement.
Peugeot is proud to support Under The Pole and its mission to advance ocean conservation through exploration, education and innovation.
For the past two years, we have worked together on pioneering expeditions across Europe and Honduras, helping to deepen our understanding of the world's oceans whilst raising awareness of the importance of protecting them for future generations. As Official Education Partner, Peugeot also supports initiatives that inspire greater environmental awareness and action.
Today, our collaboration is entering an exciting new chapter with the joint development of an exploration capsule designed to improve life and work at sea for scientists, before the journey continues towards Antarctica in 2026.