Powered By Nature

Powered By Nature
 
POWERED
BY NATURE
 
We have created the world’s first photoshoot powered entirely by nature in collaboration with Dutch bio-design and research studio, Nova Innova
 
 
POWERED
BY NATURE
We have created the world’s first photoshoot powered entirely by nature in collaboration with Dutch bio-design and research studio, Nova Innova
 
ATTITUDE
PRIDE AWARDS
 
 
 
ATTITUDE
PRIDE AWARDS
30 microbial fuel cells were used to generate the electricity for the photoshoot; ten of these cells were powered by organic waste from 11 plants, while a further ten were powered using a combination of 188 litres of mud and 94 litres of water. The final ten cells were powered by 60 litres of mud and two litres of used coffee grounds. This sustainable energy source is ideal for low-power applications.

70% of UK consumers said that sustainability played a role in their purchasing choices and a further 55% of UK consumers said that they were very likely to purchase a vehicle from a manufacturer that prioritised sustainability.

 

Peugeot are leaders in innovation and champions French Technology, with 58% of those surveyed suggesting that a manufacturer’s commitment to future tech was very important in purchasing a new car. We are committed to remaining ahead of competitors in providing innovative and futuristic technology in our vehicles and provide the widest range of electric vehicles of any European brand. Creating the first photoshoot powered entirely by nature exemplifies our commitment to innovation and technology.

 

Leading the way in electrification, the E-5008 Long-Range is capable of up to 414 miles (WLTP) on a single charge, one of the most impressive SUV ranges on the market.

You can see the results of this world first photoshoot and learn more at the Peugeot Room, Saatchi Gallery Ground Floor, during June 2025.