Cookies policy

Our cookies policy and how it affects you

This page explains what cookies are and how they are used across our websites. It will also tell you how to manage and remove them if you choose to.


What are cookies?

Cookies are small files that are sent from our website to your computer or mobile phone to improve your user experience. They do this by remembering you and your personal preferences, such as your location.

And don’t worry – only we can read cookies that are served from our website and will never share this information with any third parties.


How do we use cookies?

We use cookies in a number of different ways:


1) Anonymous Analytical Cookies

The analytical cookies that we use store anonymous information about which pages people visit, how long they are on the site, how they got there and what they click on. Information supplied by these cookies help us to analyse the profile of our visitors, make sure our websites are meeting your needs and how we could provide you with an improved experience. Anonymous analytical cookies do not collect or store your personal information (for example, names or addresses), so this information cannot be used to identify you.  However, when a user books an online test drive, we may match the personal details they enter for the test drive with analytical cookies and compare this combined information with our new vehicle customer database to help us understand the online journey of our new vehicle customers. This allows us to optimise our online customer offering. Even here, we won’t share the combined information with third parties.


2) Profile Management (as used on our MyPeugeot website)

Cookies are used here to remember the details of your log-in. This saves you having to re-enter information and makes sure that we always tailor our website to your preferences.


3) Customer Feedback Questionnaires

We value your opinion so from time to time we ask for feedback on our websites via online surveys. Cookies are used here to make sure that you don’t get repeat invitations to take part.


4) Third Party Cookies

Most of the Peugeot advertising that you see on other websites is put there by third parties. Anonymous cookies are used in these instances to track how many and how often people see a particular ad. Any information found by these cookies may be used to target ads to you on other websites. Since these ads are not on Peugeot’s websites, we are unable to read or write the cookies used.



How to manage cookies

If your browser preferences allow it, most websites will send cookies to your computer or mobile phone. However, you can change these settings. How you do this varies with each browser, though more often than not it will be through the ‘Options’ or ‘Preferences’ tab.

For the best possible experience of Peugeot online, we strongly recommend you leave cookies on.



Cookies used by Peugeot and by Third Parties

 
Cookie from    Cookie name Description of cookies
Peugeot /                                        This is used to save the site ID and site language preferences for customers. This means you won’t have to reset your preferences every time you visit us.
Sophus TCSess
TCID
These cookies help us asses our online marketing. They do this by letting us know when peak visiting times are, how many new visitors we have, and how many responses our online adverts receive. Using this information, we can make sure all our online marketing is tailored to your needs.
Google Analytics _utma
_utmb
_utmc
_utmz
Google Analytics help us understand how our customers get to our website, the number of people that visit our site, and how they navigate their way around the site once they’re there. We can use this information to improve our visitors’ user experience.
Psyma _participation
_launched
These cookies allow users on our website to participate in an online survey of Peugeot.co.uk, if they agree to contribute. The cookies prevent a user from being repeatedly invited to take part in a survey and do not store individual data.
Media 3 cookies from the domain "mathtag.com"
2 cookies from the domain
"ads.undertone.com"
2 cookies for the domain "adjug.com"
1 cookie for the domain "netmng.com"
1 cookie for the domain "openx.net"
3 cookies for the domain "invitemedia.com"
2 cookies for the domain "ad.360yield.com"
This Third Party tracking allows our media owners to better understand user profiles and enables them and us to tailor our adverts to make them more relevant to our customers’ needs.



What do I do now?

In order to enjoy the best possible experience of peugeot.co.uk we recommend that you leave your cookies settings as they are.

To find out more about cookies and what they do, visit www.aboutcookies.org