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Campaigns | 01 05 2012
Peugeot teams up with Nonstop to celebrate launch of the 208

To celebrate the launch of the stunning new 208, Peugeot has teamed up with internet dance sensation Marquese Scott, A.K.A ‘NonStop’, to create 'Let Your Body Drive'.

With over 50 million YouTube views to his name, 29 year-old ‘NonStop’ has attracted legions of fans around the world with his hypnotic moves and distinctive style of body-popping.
Nonstop’s first video to be filmed in the UK started circulating amongst fans at the end of April and is already shaping up to be the star’s latest hit. ‘Let Your Body Drive’ by Peugeot and ‘NonStop’ also features the brand new track ‘Feel The Love’ by London based dance act Rudimental.
Choreographed entirely by Marquese Scott and shot in a single take, the new video was exclusively created for Peugeot to celebrate the launch of the new 208, the latest incarnation in its line of ‘200’ series cars, following on from iconic models such as the 205 and 206.
The video marks the start of Peugeot’s inspiring ‘Let Your Body Drive’ national roadshow, with the promise of a luxury trip to Ibiza for the winning performer and seven of their friends.  The roadshow continues across the country, with professional dancers inviting the public to step-up and perform their interpretation of the routine to enter the competition.
Anyone not able to make it to one of the live events will also be able to take part by uploading videos of their own performances to the Let Your Body Drive YouTube channel. All successful entries will be featured on the Let Your Body Drive site and will be judged by a panel of experts to decide who deserves the chance to be recognised as a dance star of tomorrow.
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